| Summary: | The highest and best use research for the vacant land HPL 001 PT. Anindya
Mitra International street of Pangeran Mangkubumi Yogyakarta, conducted with
analysis of property productivity in law aspect, regulation and also aspect of
physical and location using the threshold testing and rating grid so it can be
obtained a possible alternative usage. Thus, conducted with supply, demand
market analysis, and finance feasibility analysis for each usage proposal.
In this research, the data to be analyzed consist of primary data secondary
data. Primary data containing the incomes data, rent and expenditure that raised to
be an alternative size measure, tread�s form, topography, utility and others was
obtained through direct observation. Secondary data was obtained from Statistical
Center Organization (BPS) and government�s institutions in Yogyakarta.
From the result of the analysis was gained three competent and possible
farm usage proposal that is the use of hotel, traditional market, and parking area.
Based on the indicator of finance feasibility by Net Present Value (NPV), Internal
Rate of Return (IRR), Pay Back Period (PBP), Rate Return on Investment (ROI),
and Benefit Cost Ratio (BCR). Thus, the use of hotel to be better indicated
comparing to traditional market and parking area so that can be concluded that the
alternative using of hotel represent the most optimal.
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