The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model

The objective of this paper is to present a comprehensive framework of relationships among customer value, satisfaction, and behavioral intentions. Before testing the model, literature review on the three constructs is presented. From this review, three hypotheses are proposed and tested in this stu...

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Main Author: Perpustakaan UGM, i-lib
Format: Article
Published: [Yogyakarta] : Program Pascasarjana UGM 2005
Subjects:
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author Perpustakaan UGM, i-lib
author_facet Perpustakaan UGM, i-lib
author_sort Perpustakaan UGM, i-lib
collection UGM
description The objective of this paper is to present a comprehensive framework of relationships among customer value, satisfaction, and behavioral intentions. Before testing the model, literature review on the three constructs is presented. From this review, three hypotheses are proposed and tested in this study: ( I ) Customer value is antecedent to customer satisfaction, (2) Customer value has a direct link to behavioral intentions, and (3) The relationship between customer value and behavioral intentions is mediated by customer satisfaction. Structural Equation Modeling using AMOS 5 was employed to test the model. The result suggests that the relationship between customer value and behavioral intentions is mediated by customer satisfaction. Keywords: behavioral intentions
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institution Universiti Gadjah Mada
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spelling oai:generic.eprints.org:215532014-06-18T00:27:40Z https://repository.ugm.ac.id/21553/ The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model Perpustakaan UGM, i-lib Jurnal i-lib UGM The objective of this paper is to present a comprehensive framework of relationships among customer value, satisfaction, and behavioral intentions. Before testing the model, literature review on the three constructs is presented. From this review, three hypotheses are proposed and tested in this study: ( I ) Customer value is antecedent to customer satisfaction, (2) Customer value has a direct link to behavioral intentions, and (3) The relationship between customer value and behavioral intentions is mediated by customer satisfaction. Structural Equation Modeling using AMOS 5 was employed to test the model. The result suggests that the relationship between customer value and behavioral intentions is mediated by customer satisfaction. Keywords: behavioral intentions [Yogyakarta] : Program Pascasarjana UGM 2005 Article NonPeerReviewed Perpustakaan UGM, i-lib (2005) The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model. Jurnal i-lib UGM. http://i-lib.ugm.ac.id/jurnal/download.php?dataId=4419
spellingShingle Jurnal i-lib UGM
Perpustakaan UGM, i-lib
The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model
title The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model
title_full The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model
title_fullStr The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model
title_full_unstemmed The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model
title_short The relationships among customer value, satisfaction and behavioral intentions A General Structural Equation Model
title_sort relationships among customer value satisfaction and behavioral intentions a general structural equation model
topic Jurnal i-lib UGM
work_keys_str_mv AT perpustakaanugmilib therelationshipsamongcustomervaluesatisfactionandbehavioralintentionsageneralstructuralequationmodel
AT perpustakaanugmilib relationshipsamongcustomervaluesatisfactionandbehavioralintentionsageneralstructuralequationmodel