Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti
ABSTRACT Theory of reasoned action (Ajzen and Fishbein, 1980) and its' further develop/nem called theory of planned behaviour (Ajzen, 1987), according to Bagozzi dan )1 Warshaw (1990), need to be reviewed in more detail especially on the behavioural aspect. The later theory emphasises more on b...
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| Format: | Article |
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[Yogyakarta] : Universitas Gadjah Mada
2000
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| _version_ | 1797019648816840704 |
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| author | Perpustakaan UGM, i-lib |
| author_facet | Perpustakaan UGM, i-lib |
| author_sort | Perpustakaan UGM, i-lib |
| collection | UGM |
| description | ABSTRACT
Theory of reasoned action (Ajzen and Fishbein, 1980) and its' further develop/nem called theory of planned behaviour (Ajzen, 1987), according to Bagozzi dan
)1 Warshaw (1990), need to be reviewed in more detail especially on the behavioural aspect. The later theory emphasises more on behaviour of trying (trying to act
'm something, such as trying to purchase or trying to use), instead of the behaviour itself.
A' Trying is perceived as a more appropriate criterion for an individual who intend to try. Position of other variables does not relatively change as shown by those, other than its'
1:14 behavioural aspect, in the theory of planned behaviour. Predictive power of the model is estimated to be higher than the previous two models. |
| first_indexed | 2024-03-05T23:10:38Z |
| format | Article |
| id | oai:generic.eprints.org:27235 |
| institution | Universiti Gadjah Mada |
| last_indexed | 2024-03-05T23:10:38Z |
| publishDate | 2000 |
| publisher | [Yogyakarta] : Universitas Gadjah Mada |
| record_format | dspace |
| spelling | oai:generic.eprints.org:272352014-06-18T00:34:26Z https://repository.ugm.ac.id/27235/ Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti Perpustakaan UGM, i-lib Jurnal i-lib UGM ABSTRACT Theory of reasoned action (Ajzen and Fishbein, 1980) and its' further develop/nem called theory of planned behaviour (Ajzen, 1987), according to Bagozzi dan )1 Warshaw (1990), need to be reviewed in more detail especially on the behavioural aspect. The later theory emphasises more on behaviour of trying (trying to act 'm something, such as trying to purchase or trying to use), instead of the behaviour itself. A' Trying is perceived as a more appropriate criterion for an individual who intend to try. Position of other variables does not relatively change as shown by those, other than its' 1:14 behavioural aspect, in the theory of planned behaviour. Predictive power of the model is estimated to be higher than the previous two models. [Yogyakarta] : Universitas Gadjah Mada 2000 Article NonPeerReviewed Perpustakaan UGM, i-lib (2000) Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti. Jurnal i-lib UGM. http://i-lib.ugm.ac.id/jurnal/download.php?dataId=10287 |
| spellingShingle | Jurnal i-lib UGM Perpustakaan UGM, i-lib Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti |
| title | Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti |
| title_full | Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti |
| title_fullStr | Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti |
| title_full_unstemmed | Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti |
| title_short | Perilaku Mencoba Beli: Sebuah Kaman Analitis Model Bagozzi-Warshaw Untuk Panduan Peneliti |
| title_sort | perilaku mencoba beli sebuah kaman analitis model bagozzi warshaw untuk panduan peneliti |
| topic | Jurnal i-lib UGM |
| work_keys_str_mv | AT perpustakaanugmilib perilakumencobabelisebuahkamananalitismodelbagozziwarshawuntukpanduanpeneliti |