Pengaruh Functionality Terhadap Kesuksesan Prod uk
This study was done for analyzing relation between product functionality and success of a product. Product functionality data of 58 different products were used in this study. The data of products were taken from different types of industry, i.e.: automotive, telecommunication, electronic and servic...
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[Yogyakarta] : Universitas Gadjah Mada
2010
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