Empirical Investigation of Customers’ Perception and Adoption Towards Islamic Banking Services in Morocco
The main purpose of the study is to examine the willingness of the Moroccan customers to adopt Islamic banking services and the factors that may influence their decision. A total of 200 questionnaires were randomly distributed to Moroccan banking customers, out of which 146 were properly filled an...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
2012
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| Online Access: | http://irep.iium.edu.my/29210/1/Empirical_Investigation_of_Customers%E2%80%99_Perception.pdf |