Factors influencing international students’ choice towards universities in Malaysia
This paper is aimed to determine factors influencing international postgraduate students in choosing university in Malaysia. Factors such as programs offered, fees, promotion, facilities, prominence, environment, convenience, and scholarship were utilized. A total of 135 international postgraduate...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Academic Journals, Inc
2011
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/3032/3/factor_affecting_int_student.pdf |
| _version_ | 1825644375262101504 |
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| author | Dahari, Zainurin Abduh, Muhamad |
| author_facet | Dahari, Zainurin Abduh, Muhamad |
| author_sort | Dahari, Zainurin |
| collection | IIUM |
| description | This paper is aimed to determine factors influencing international postgraduate students in choosing
university in Malaysia. Factors such as programs offered, fees, promotion, facilities, prominence,
environment, convenience, and scholarship were utilized. A total of 135 international postgraduate
students were involved in this study through a direct survey. The percentage technique to extract the
information of respondents’ demography was used. Then, the analytic hierarchy process was employed
to evaluate the level of importance of each factor. The study found that “programs offered” is the
number one factor which influences overall international students’ choice to opt for a postgraduate
study in Malaysia universities. There were some differences between students from Asian and Western
countries in ranking the importance of those factors. Overall categories of respondents selected
“tuition prices”, “facilities”, and the “academic staff prominence” as the preceding factors to follow the
“programs offered” factor in a sequential level of importance. In general, the result reflects the
awareness of prospective students towards the expected standard of education required from the
higher education industry. |
| first_indexed | 2024-03-05T22:31:53Z |
| format | Article |
| id | oai:generic.eprints.org:3032 |
| institution | International Islamic University Malaysia |
| language | English |
| last_indexed | 2024-03-05T22:31:53Z |
| publishDate | 2011 |
| publisher | Academic Journals, Inc |
| record_format | dspace |
| spelling | oai:generic.eprints.org:30322013-06-27T07:40:51Z http://irep.iium.edu.my/3032/ Factors influencing international students’ choice towards universities in Malaysia Dahari, Zainurin Abduh, Muhamad LB2300 Higher Education LC1390 Education of special classes of persons LC65 Social aspects of education This paper is aimed to determine factors influencing international postgraduate students in choosing university in Malaysia. Factors such as programs offered, fees, promotion, facilities, prominence, environment, convenience, and scholarship were utilized. A total of 135 international postgraduate students were involved in this study through a direct survey. The percentage technique to extract the information of respondents’ demography was used. Then, the analytic hierarchy process was employed to evaluate the level of importance of each factor. The study found that “programs offered” is the number one factor which influences overall international students’ choice to opt for a postgraduate study in Malaysia universities. There were some differences between students from Asian and Western countries in ranking the importance of those factors. Overall categories of respondents selected “tuition prices”, “facilities”, and the “academic staff prominence” as the preceding factors to follow the “programs offered” factor in a sequential level of importance. In general, the result reflects the awareness of prospective students towards the expected standard of education required from the higher education industry. Academic Journals, Inc 2011-10-28 Article PeerReviewed application/pdf en http://irep.iium.edu.my/3032/3/factor_affecting_int_student.pdf Dahari, Zainurin and Abduh, Muhamad (2011) Factors influencing international students’ choice towards universities in Malaysia. African Journal of Business Management, 5 (26). pp. 10615-10620. ISSN 1993-8233 http://www.academicjournals.org/ajbm/ 10.5897/AJBM11.521 |
| spellingShingle | LB2300 Higher Education LC1390 Education of special classes of persons LC65 Social aspects of education Dahari, Zainurin Abduh, Muhamad Factors influencing international students’ choice towards universities in Malaysia |
| title | Factors influencing international students’ choice
towards universities in Malaysia |
| title_full | Factors influencing international students’ choice
towards universities in Malaysia |
| title_fullStr | Factors influencing international students’ choice
towards universities in Malaysia |
| title_full_unstemmed | Factors influencing international students’ choice
towards universities in Malaysia |
| title_short | Factors influencing international students’ choice
towards universities in Malaysia |
| title_sort | factors influencing international students choice towards universities in malaysia |
| topic | LB2300 Higher Education LC1390 Education of special classes of persons LC65 Social aspects of education |
| url | http://irep.iium.edu.my/3032/3/factor_affecting_int_student.pdf |
| work_keys_str_mv | AT daharizainurin factorsinfluencinginternationalstudentschoicetowardsuniversitiesinmalaysia AT abduhmuhamad factorsinfluencinginternationalstudentschoicetowardsuniversitiesinmalaysia |