The Effect of price and store name information on perceived quality, perceived value, monetary sacrifice, and willingness to buy

Bibliographic Details
Main Authors: , EKAWATI, Yuselly Septina, , Drs. Gunawan Adisaputro, MBA
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2002
Subjects:
ETD

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