Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis
Mobile Commerce, also known as, M-commerce is thought to be the next big phase in this technologically dependent society after E-commerce era. However, its adoption and level of use is low in Malaysia compared to others nations such as Korea, Singapore, and Japan. This study aims to identify some fa...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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INTI International University
2011
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| Online Access: | http://irep.iium.edu.my/7390/1/International_Journal_of_Network_and_Mobile_Technologies_IJNMT_Paper_3.pdf |
| _version_ | 1825644901122965504 |
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| author | Sadi, Saifullah Noordin, Mohamad Fauzan |
| author_facet | Sadi, Saifullah Noordin, Mohamad Fauzan |
| author_sort | Sadi, Saifullah |
| collection | IIUM |
| description | Mobile Commerce, also known as, M-commerce is thought to be the next big phase in this technologically dependent society after E-commerce era. However, its adoption and level of use is low in Malaysia compared to others nations such as Korea, Singapore, and Japan. This study aims to identify some factors that affect the adoption of M-commerce in Malaysia based on traditional technology models such as Theory of Reason Action (TRA), Theory of Planned Behavior (TPB), Technology Acceptance Model (TAM) and Diffusion Innovation theory (DOI). In this research, an exploratory factor analysis was conducted on different measures to identify the underlying factors influencing the adoption of M-commerce. The findings revealed that all the thirteen (13) factors were statistically significant and can affect the adoption of m-commerce. |
| first_indexed | 2024-03-05T22:39:40Z |
| format | Article |
| id | oai:generic.eprints.org:7390 |
| institution | International Islamic University Malaysia |
| language | English |
| last_indexed | 2024-03-05T22:39:40Z |
| publishDate | 2011 |
| publisher | INTI International University |
| record_format | dspace |
| spelling | oai:generic.eprints.org:73902011-11-29T12:59:12Z http://irep.iium.edu.my/7390/ Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis Sadi, Saifullah Noordin, Mohamad Fauzan HF Commerce Mobile Commerce, also known as, M-commerce is thought to be the next big phase in this technologically dependent society after E-commerce era. However, its adoption and level of use is low in Malaysia compared to others nations such as Korea, Singapore, and Japan. This study aims to identify some factors that affect the adoption of M-commerce in Malaysia based on traditional technology models such as Theory of Reason Action (TRA), Theory of Planned Behavior (TPB), Technology Acceptance Model (TAM) and Diffusion Innovation theory (DOI). In this research, an exploratory factor analysis was conducted on different measures to identify the underlying factors influencing the adoption of M-commerce. The findings revealed that all the thirteen (13) factors were statistically significant and can affect the adoption of m-commerce. INTI International University 2011 Article PeerReviewed application/pdf en http://irep.iium.edu.my/7390/1/International_Journal_of_Network_and_Mobile_Technologies_IJNMT_Paper_3.pdf Sadi, Saifullah and Noordin, Mohamad Fauzan (2011) Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis. International Journal of Network and Mobile Technologies, 20 (Sp.). pp. 1-8. ISSN 2229-9114 http://www.ijnmt.com/ |
| spellingShingle | HF Commerce Sadi, Saifullah Noordin, Mohamad Fauzan Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis |
| title | Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis |
| title_full | Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis |
| title_fullStr | Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis |
| title_full_unstemmed | Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis |
| title_short | Developing and validating an instrument for measuring m-commerce adoption: an exploratory analysis |
| title_sort | developing and validating an instrument for measuring m commerce adoption an exploratory analysis |
| topic | HF Commerce |
| url | http://irep.iium.edu.my/7390/1/International_Journal_of_Network_and_Mobile_Technologies_IJNMT_Paper_3.pdf |
| work_keys_str_mv | AT sadisaifullah developingandvalidatinganinstrumentformeasuringmcommerceadoptionanexploratoryanalysis AT noordinmohamadfauzan developingandvalidatinganinstrumentformeasuringmcommerceadoptionanexploratoryanalysis |