| Summary: | In latest development, the MICE sector is becoming a top priority in numerous countries due to its significant contribution to the national income. The increase of demands on this particular segment would consequently bring about a good competition among destinations, including Indonesia. Nonetheless, reflecting on the current situation, the MICE Indonesia was still considered left behind by its competitors. In relation to find out the competitiveness in Indonesia. The studied cases were Bali and Jakarta, by considering that both destinations had been well established as MICE destinations. There were 10 (ten) indicators utilized as the parameters to measure the competitiveness effectivity, with the following allotment : 1) government and private sector roles (0.126; 2) PCO serivce and human resources (0.124); 3) accesibility (0.121); 4) transportation (0.117); 5) information technology (0.099); 6) facilities and infrastructure (0.091); 7)tourism attractions and destination image (0.088); 8) destination’s proximity to urban area (0.082); 9) MICE reputation (0.079); dan 10) overallcosts (0.073). Among the ten indicators, MICE industry perceived that the role of government and private sectors (dominated by the government’s role as the regulator) was the indicator with the most dominant influence. Competitiveness had become destination’s absolute necessity, where one of them was the competitive factor. In its relation to Bali’s and Jakarta’s competitiveness development, both areas required governmental supports, quality service development in term of accesibility, professional PCO service and human resources, local transportation service, image refinement as an MICE destination, and establishment at locations near to urban areas and business centers. Specifically, Bali did not require short term development related to information and technology indicator yet, while in short term, Jakarta did not yet require the refinement of destination image indicator as an MICE destination. In addition, in exclusion of the two mentioned indicators, both Bali and Jakarta truly demanded the other indicators.
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