PENGARUH KETERLIBATAN DALAM PEMILIHAN INISIATIF STRATEGIS DAN UMPAN BALIK STRATEGIS TERHADAP EVALUASI MENGGUNAKAN BALANCED SCORECARD

This study examines the impact of involvement in the selection of a strategic initiaves and strategic feedback consist of correlation analysis between strategic initiatives and performance measures in the Balanced Scorecard on the evaluation of the initiatives effectiveness and the division manager...

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Bibliographic Details
Main Authors: , Syaiful Anas, SE., , Dr. Mahfud Sholihin, M.Acc.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2011
Subjects:
ETD
Description
Summary:This study examines the impact of involvement in the selection of a strategic initiaves and strategic feedback consist of correlation analysis between strategic initiatives and performance measures in the Balanced Scorecard on the evaluation of the initiatives effectiveness and the division manager performance in the evaluation using BSC. It is argued that managers� involvement in the selection of strategic initiatives will increase the tendency to arrive at conclusions that are consistent with their preference especially when they received complex information. Strategic feedback is expected to reduce the impact of motivated reasoning by providing strong evidence about strategic initiative�s effectiveness which appears in the correlation between the inititives as the driver and the performance measures as the outcomes. Using the 2�2 between subjects experiment involving 63 undergraduate students, I examine the arguments. The results show that the involvement has no significat effect on both the evaluation of strategic initiative effectiveness and division manager�s performance. The strategic feedback has only effect on division manager�s performance but at the unexpected order. The study also failed to obtain evidence about the interaction effect of two independent variables above. In other words, there is no significant difference of the evaluation of strategic initiative and division manager�s performance between score given by whom were involved in the initiative selection and whom was not involved. The strategic feedback also does not make difference as expected on both evaluation.