Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap

Indonesia telecommunication industry facing the turbulence from mainly services in voices, now telecommunication must have services that can support lifestyle. TELKOM as biggest telecommunication operator in Indonesia has developed triple play strategy to anticipate these changes. Triple play is bun...

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Bibliographic Details
Main Authors: , ERRY RAHMAWAN, , Bambang Riyanto L.S., Dr., M.B.A.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2011
Subjects:
ETD
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author , ERRY RAHMAWAN
, Bambang Riyanto L.S., Dr., M.B.A.,
author_facet , ERRY RAHMAWAN
, Bambang Riyanto L.S., Dr., M.B.A.,
author_sort , ERRY RAHMAWAN
collection UGM
description Indonesia telecommunication industry facing the turbulence from mainly services in voices, now telecommunication must have services that can support lifestyle. TELKOM as biggest telecommunication operator in Indonesia has developed triple play strategy to anticipate these changes. Triple play is bundling services that consist of voice service (including VoIP), internet broadband and Pay TV services. Developing triple play services must concern about some parameters, such as: Changing of Indonesia Telecommunication Industry characteristic, attractiveness and competitiveness of Indonesia telecommunication industry, internet technology that influence of many telecommunication services and telecommunication regulation trend to support triple play service development This is a descriptive analysis study of Indonesian telecommunication industry. The data were derived from primary and secondary data collected from various sources including the internal TELKOM. Superior in technology acquisition, vast of network distribution and huge of capital, TELKOM can be developed triple play service to anticipate increasing of churn in fixed communication services
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spelling oai:generic.eprints.org:898242014-08-20T02:51:12Z https://repository.ugm.ac.id/89824/ Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap , ERRY RAHMAWAN , Bambang Riyanto L.S., Dr., M.B.A., ETD Indonesia telecommunication industry facing the turbulence from mainly services in voices, now telecommunication must have services that can support lifestyle. TELKOM as biggest telecommunication operator in Indonesia has developed triple play strategy to anticipate these changes. Triple play is bundling services that consist of voice service (including VoIP), internet broadband and Pay TV services. Developing triple play services must concern about some parameters, such as: Changing of Indonesia Telecommunication Industry characteristic, attractiveness and competitiveness of Indonesia telecommunication industry, internet technology that influence of many telecommunication services and telecommunication regulation trend to support triple play service development This is a descriptive analysis study of Indonesian telecommunication industry. The data were derived from primary and secondary data collected from various sources including the internal TELKOM. Superior in technology acquisition, vast of network distribution and huge of capital, TELKOM can be developed triple play service to anticipate increasing of churn in fixed communication services [Yogyakarta] : Universitas Gadjah Mada 2011 Thesis NonPeerReviewed , ERRY RAHMAWAN and , Bambang Riyanto L.S., Dr., M.B.A., (2011) Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=51075
spellingShingle ETD
, ERRY RAHMAWAN
, Bambang Riyanto L.S., Dr., M.B.A.,
Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap
title Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap
title_full Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap
title_fullStr Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap
title_full_unstemmed Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap
title_short Pengembangan Layanan Triple Play Sebagai Strategi Telkom Dalam Menghadapi Peningkatan Churn Layanan Komunikasi Tetap
title_sort pengembangan layanan triple play sebagai strategi telkom dalam menghadapi peningkatan churn layanan komunikasi tetap
topic ETD
work_keys_str_mv AT erryrahmawan pengembanganlayanantripleplaysebagaistrategitelkomdalammenghadapipeningkatanchurnlayanankomunikasitetap
AT bambangriyantolsdrmba pengembanganlayanantripleplaysebagaistrategitelkomdalammenghadapipeningkatanchurnlayanankomunikasitetap