Evaluasi Keputusan Strategik Bank Mandiri Dalam Pemisahan Unit Penagihan Dari Unit Bisnis Pada Segmen Kredit Mikro
The study aim to evaluate the separation of collection units of micro credit segment business units. Bank Mandiri penetrate micro credit segment in 2004, where collections functions performed by business units. Later, on April 2007, the collections unit established which separated from business unit...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2011
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| Summary: | The study aim to evaluate the separation of collection units of micro credit
segment business units. Bank Mandiri penetrate micro credit segment in 2004, where
collections functions performed by business units. Later, on April 2007, the collections
unit established which separated from business units.
Evaluation using quantitative analysis with statistical Z-test on percentage growth
Non Performing Loan (NPL) & credit portfolio, while qualitative analysis using the five
forces analysis, value chain analysis & Mc Kinsey�s analysis.
Results of quantitative analysis is the NPL�s ratio dropped significantly &
business units� credit portfolio increased rapidly. Qualitative analysis shows that micro
loans has good prospects for growing. |
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