Analisis Faktor-faktor Yang Mempengaruhi Perilaku Konsumen Bank Syariah Diwilayah DKI Jakarta Menurut Karakteristik Demografi
Fatwa Indonesia Ulama Council and Muhammadiyah Islamic Organizations stating that Conventional Bank interest is haram and included into riba, making muslims consumers switch and start to used Islamic Banking products and services. Consumenr displacement Conventional Bank to Bank Syariah indicates co...
Main Authors: | , |
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Format: | Thesis |
Published: |
[Yogyakarta] : Universitas Gadjah Mada
2012
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Subjects: |
Summary: | Fatwa Indonesia Ulama Council and Muhammadiyah Islamic Organizations stating
that Conventional Bank interest is haram and included into riba, making muslims
consumers switch and start to used Islamic Banking products and services.
Consumenr displacement Conventional Bank to Bank Syariah indicates consumers
behaviour in consuming goods and services.
This study will examine the differences in economic factors and religious factors in
encouraging consumers to use the services of DKI Jakarta Islamic Bank based on
demographic characteristics using independent t test analysis and one-way ANOVA.
The study was conducted with a purposive sampling technique, which researchers
disseminate questionnaires at two Bank Syariah, Bank Syariah Mandiri centrabranch
l Thamrin and Bank Muamalat Indonesia central branch Fatmawati.
The results of this study found that there was no difference in the average motivation
of economic and religious factors between men and women |
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