PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�

On banking business, qulaity of services it is an very important factors. In rivalry era became cloced, every bank bid much product with almost same feature, because of it increasing customers services will be an key success to maintan the customers in order to not possibility of moving to other ban...

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Main Authors: , I Nyoman Soeta,Ir, , Dr. Ir. Suhatmini Hardyastuti, MS
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD
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author , I Nyoman Soeta,Ir
, Dr. Ir. Suhatmini Hardyastuti, MS
author_facet , I Nyoman Soeta,Ir
, Dr. Ir. Suhatmini Hardyastuti, MS
author_sort , I Nyoman Soeta,Ir
collection UGM
description On banking business, qulaity of services it is an very important factors. In rivalry era became cloced, every bank bid much product with almost same feature, because of it increasing customers services will be an key success to maintan the customers in order to not possibility of moving to other bank or to increasing customers loyality. Therefor quality of services to customers had closely related to development of banking business. Had several factors will influencing the quality of services to get the customers loyality. This reserach get the case on PT. Bank Rakyat Indonesia (Persero) �X� Branch Office with the aims to knowing the influence factors of quality services and knowing every factors contributing to quality services including tangibles, reliability, responsiveness, assurance and empathy to customers loyality. Using data in this research it is with primary data obtainable from source data, that is the customers who is to making banking services. Analysing data using validity test, reliability tes and regreesion analysis to dimention of quality service factors about customer loyality. Result of the research indicated that tangibility, reliability, assurance and empathy giving the significant influencing and responsiveness on statisticaly not to be significant influenced about quality service in PT. Bank Rakyat Indonesia (Persero) �X� Branch Office. The quality service factors make the different influence to customers loyality, that is from the biggest is tangibility, reliability, assurance, empathy and the smallest is responsiveness.
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spelling oai:generic.eprints.org:984042016-03-04T08:47:03Z https://repository.ugm.ac.id/98404/ PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X� , I Nyoman Soeta,Ir , Dr. Ir. Suhatmini Hardyastuti, MS ETD On banking business, qulaity of services it is an very important factors. In rivalry era became cloced, every bank bid much product with almost same feature, because of it increasing customers services will be an key success to maintan the customers in order to not possibility of moving to other bank or to increasing customers loyality. Therefor quality of services to customers had closely related to development of banking business. Had several factors will influencing the quality of services to get the customers loyality. This reserach get the case on PT. Bank Rakyat Indonesia (Persero) �X� Branch Office with the aims to knowing the influence factors of quality services and knowing every factors contributing to quality services including tangibles, reliability, responsiveness, assurance and empathy to customers loyality. Using data in this research it is with primary data obtainable from source data, that is the customers who is to making banking services. Analysing data using validity test, reliability tes and regreesion analysis to dimention of quality service factors about customer loyality. Result of the research indicated that tangibility, reliability, assurance and empathy giving the significant influencing and responsiveness on statisticaly not to be significant influenced about quality service in PT. Bank Rakyat Indonesia (Persero) �X� Branch Office. The quality service factors make the different influence to customers loyality, that is from the biggest is tangibility, reliability, assurance, empathy and the smallest is responsiveness. [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , I Nyoman Soeta,Ir and , Dr. Ir. Suhatmini Hardyastuti, MS (2012) PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=54483
spellingShingle ETD
, I Nyoman Soeta,Ir
, Dr. Ir. Suhatmini Hardyastuti, MS
PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�
title PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�
title_full PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�
title_fullStr PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�
title_full_unstemmed PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�
title_short PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PT. BANK RAKYAT INDONESIA KANTOR CABANG �X�
title_sort pengaruh kualitas pelayanan terhadap loyalitas nasabah pt bank rakyat indonesia kantor cabang a��xa��
topic ETD
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AT drirsuhatminihardyastutims pengaruhkualitaspelayananterhadaployalitasnasabahptbankrakyatindonesiakantorcabangaxa