PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN, DAN PENCARIAN INFORMASI
This study examines the effect of knowledge, perceived risk, and anxiety on information search in the context infant milk formula. Respondents used in this study were women who had ever gave milk formula for their babies and have 0-24 months old babies as many as 250 respondents. The data in this st...
| Main Authors: | , |
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| Format: | Thesis |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2012
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| Subjects: |
| _version_ | 1826045533698916352 |
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| author | , Gresy Griyanitasari , Dr. BM. Purwanto, MBA. |
| author_facet | , Gresy Griyanitasari , Dr. BM. Purwanto, MBA. |
| author_sort | , Gresy Griyanitasari |
| collection | UGM |
| description | This study examines the effect of knowledge, perceived risk, and anxiety on
information search in the context infant milk formula. Respondents used in this study
were women who had ever gave milk formula for their babies and have 0-24 months
old babies as many as 250 respondents. The data in this study were taken by survey
method and processed by Structural Equation Modelling (SEM). This study reveals
that the measurement model shows good validity and reliability. The structural model
of this study shows good compatibility. The result of this study suggest that in the
consumption process of infant milk formula, perceived risk positively affect anxiety,
anxiety positively affect information search, and knowledge positively affect
information search. Those results of the study provide several implications. The
implications of the research are also discussed |
| first_indexed | 2024-03-13T22:38:36Z |
| format | Thesis |
| id | oai:generic.eprints.org:99258 |
| institution | Universiti Gadjah Mada |
| last_indexed | 2024-03-13T22:38:36Z |
| publishDate | 2012 |
| publisher | [Yogyakarta] : Universitas Gadjah Mada |
| record_format | dspace |
| spelling | oai:generic.eprints.org:992582016-03-04T08:46:47Z https://repository.ugm.ac.id/99258/ PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN, DAN PENCARIAN INFORMASI , Gresy Griyanitasari , Dr. BM. Purwanto, MBA. ETD This study examines the effect of knowledge, perceived risk, and anxiety on information search in the context infant milk formula. Respondents used in this study were women who had ever gave milk formula for their babies and have 0-24 months old babies as many as 250 respondents. The data in this study were taken by survey method and processed by Structural Equation Modelling (SEM). This study reveals that the measurement model shows good validity and reliability. The structural model of this study shows good compatibility. The result of this study suggest that in the consumption process of infant milk formula, perceived risk positively affect anxiety, anxiety positively affect information search, and knowledge positively affect information search. Those results of the study provide several implications. The implications of the research are also discussed [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , Gresy Griyanitasari and , Dr. BM. Purwanto, MBA. (2012) PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN, DAN PENCARIAN INFORMASI. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55466 |
| spellingShingle | ETD , Gresy Griyanitasari , Dr. BM. Purwanto, MBA. PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN, DAN PENCARIAN INFORMASI |
| title | PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN,
DAN PENCARIAN INFORMASI |
| title_full | PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN,
DAN PENCARIAN INFORMASI |
| title_fullStr | PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN,
DAN PENCARIAN INFORMASI |
| title_full_unstemmed | PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN,
DAN PENCARIAN INFORMASI |
| title_short | PENGETAHUAN, RISIKO YANG DIRASAKAN, KECEMASAN,
DAN PENCARIAN INFORMASI |
| title_sort | pengetahuan risiko yang dirasakan kecemasan dan pencarian informasi |
| topic | ETD |
| work_keys_str_mv | AT gresygriyanitasari pengetahuanrisikoyangdirasakankecemasandanpencarianinformasi AT drbmpurwantomba pengetahuanrisikoyangdirasakankecemasandanpencarianinformasi |