FAKTOR-FAKTOR YANG MEMPENGARUHI PARTISIPASI KONSUMEN PADA KOMUNITAS MEREK TOYOTA YARIS CLUB INDONESIA DENGAN INTERAKSI PREFERENSI SEBAGAI VARIABEL MODERASI
The increasingly fierce market competition will indirectly affect a company in maintaining its market share. In order to survive in the competition then the producers demanded more attention to the needs and desires of consumers, especially on a strategy to maintain the loyalty of consumers. In gene...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2012
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