ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS
This study aims to analyze the competitive strategy carried out by PT. Pertamina Tongkang in dealing with competition in the shipping services industry in the oil and gas sector. Qualitative methods of analysis used in this study are by means of PEST analysis, Porter�s Five Forces, and Functional...
| Main Authors: | , |
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| Format: | Thesis |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2012
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| Subjects: |
| _version_ | 1797032526423785472 |
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| author | , Ilfiandy Putrama , Dr. Eko Suwardi, M.Sc. |
| author_facet | , Ilfiandy Putrama , Dr. Eko Suwardi, M.Sc. |
| author_sort | , Ilfiandy Putrama |
| collection | UGM |
| description | This study aims to analyze the competitive strategy carried out by PT.
Pertamina Tongkang in dealing with competition in the shipping services industry
in the oil and gas sector.
Qualitative methods of analysis used in this study are by means of PEST
analysis, Porter�s Five Forces, and Functional analysis used to identify and
evaluate opportunities, threats, strengths, and weaknesses of PT. Pertamina
Tongkang, and the SWOT matrix analysis tool that is used to determine an
alternative strategy to compete for PT. Pertamina Tongkang.
From the analysis, the conclusion drawn proposes that alternative
competitive strategies that can be used by PT. Pertamina Tongkang are as follows:
(1) SO strategy is to establish mutually beneficial cooperation among companies
within Pertamina Group to increase its market share in vessels rental services to
support offshore activities of Pertamina Group |
| first_indexed | 2024-03-13T22:39:44Z |
| format | Thesis |
| id | oai:generic.eprints.org:99630 |
| institution | Universiti Gadjah Mada |
| last_indexed | 2024-03-13T22:39:44Z |
| publishDate | 2012 |
| publisher | [Yogyakarta] : Universitas Gadjah Mada |
| record_format | dspace |
| spelling | oai:generic.eprints.org:996302016-03-04T08:47:09Z https://repository.ugm.ac.id/99630/ ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS , Ilfiandy Putrama , Dr. Eko Suwardi, M.Sc. ETD This study aims to analyze the competitive strategy carried out by PT. Pertamina Tongkang in dealing with competition in the shipping services industry in the oil and gas sector. Qualitative methods of analysis used in this study are by means of PEST analysis, Porter�s Five Forces, and Functional analysis used to identify and evaluate opportunities, threats, strengths, and weaknesses of PT. Pertamina Tongkang, and the SWOT matrix analysis tool that is used to determine an alternative strategy to compete for PT. Pertamina Tongkang. From the analysis, the conclusion drawn proposes that alternative competitive strategies that can be used by PT. Pertamina Tongkang are as follows: (1) SO strategy is to establish mutually beneficial cooperation among companies within Pertamina Group to increase its market share in vessels rental services to support offshore activities of Pertamina Group [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , Ilfiandy Putrama and , Dr. Eko Suwardi, M.Sc. (2012) ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55902 |
| spellingShingle | ETD , Ilfiandy Putrama , Dr. Eko Suwardi, M.Sc. ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS |
| title | ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS |
| title_full | ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS |
| title_fullStr | ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS |
| title_full_unstemmed | ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS |
| title_short | ANALISIS STRATEGI BERSAING PT PERTAMINA TONGKANG DALAM INDUSTRI JASA PELAYARAN SEKTOR MIGAS |
| title_sort | analisis strategi bersaing pt pertamina tongkang dalam industri jasa pelayaran sektor migas |
| topic | ETD |
| work_keys_str_mv | AT ilfiandyputrama analisisstrategibersaingptpertaminatongkangdalamindustrijasapelayaransektormigas AT drekosuwardimsc analisisstrategibersaingptpertaminatongkangdalamindustrijasapelayaransektormigas |