STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I
The purpose of this research is to analyze and to know competitive strategy of PT Perusahaan Gas Negara (Persero) Tbk SBU Distribusi Wilayah I to compete in downstream natural gas industry. Qualitative analysis method is used on this research and using two analysis tools namely SWOT Analysis and Val...
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| Format: | Thesis |
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[Yogyakarta] : Universitas Gadjah Mada
2012
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| _version_ | 1826045628586655744 |
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| author | , Jomaren Tuah Saragih , Dr. Eko Suwardi, M.Sc. |
| author_facet | , Jomaren Tuah Saragih , Dr. Eko Suwardi, M.Sc. |
| author_sort | , Jomaren Tuah Saragih |
| collection | UGM |
| description | The purpose of this research is to analyze and to know competitive strategy of PT
Perusahaan Gas Negara (Persero) Tbk SBU Distribusi Wilayah I to compete in downstream
natural gas industry.
Qualitative analysis method is used on this research and using two analysis tools namely
SWOT Analysis and Value Chain Analysis. SWOT Analysis is used to and evaluate strength,
weakness, opportunity and threat which is faced by the company, as the important factors to the
company and its relevances is identified by Value Chain Analysis.
This research concludes that PT Perusahaan Gas Negara (Persero) Tbk SBU Distribution
Region I using best price strategy with best practices of cutomer service and maximize the use of
technology to create sustainable competitive advantages. |
| first_indexed | 2024-03-13T22:40:02Z |
| format | Thesis |
| id | oai:generic.eprints.org:99726 |
| institution | Universiti Gadjah Mada |
| last_indexed | 2024-03-13T22:40:02Z |
| publishDate | 2012 |
| publisher | [Yogyakarta] : Universitas Gadjah Mada |
| record_format | dspace |
| spelling | oai:generic.eprints.org:997262016-03-04T08:47:17Z https://repository.ugm.ac.id/99726/ STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I , Jomaren Tuah Saragih , Dr. Eko Suwardi, M.Sc. ETD The purpose of this research is to analyze and to know competitive strategy of PT Perusahaan Gas Negara (Persero) Tbk SBU Distribusi Wilayah I to compete in downstream natural gas industry. Qualitative analysis method is used on this research and using two analysis tools namely SWOT Analysis and Value Chain Analysis. SWOT Analysis is used to and evaluate strength, weakness, opportunity and threat which is faced by the company, as the important factors to the company and its relevances is identified by Value Chain Analysis. This research concludes that PT Perusahaan Gas Negara (Persero) Tbk SBU Distribution Region I using best price strategy with best practices of cutomer service and maximize the use of technology to create sustainable competitive advantages. [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , Jomaren Tuah Saragih and , Dr. Eko Suwardi, M.Sc. (2012) STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55832 |
| spellingShingle | ETD , Jomaren Tuah Saragih , Dr. Eko Suwardi, M.Sc. STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I |
| title | STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA
Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I |
| title_full | STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA
Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I |
| title_fullStr | STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA
Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I |
| title_full_unstemmed | STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA
Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I |
| title_short | STRATEGI BERSAING SBU PERUSAHAAN GAS DI INDONESIA
Kasus PT Perusahaan Gas negara (Persero) Tbk SBU Distribusi Wilayah I |
| title_sort | strategi bersaing sbu perusahaan gas di indonesia kasus pt perusahaan gas negara persero tbk sbu distribusi wilayah i |
| topic | ETD |
| work_keys_str_mv | AT jomarentuahsaragih strategibersaingsbuperusahaangasdiindonesiakasusptperusahaangasnegaraperserotbksbudistribusiwilayahi AT drekosuwardimsc strategibersaingsbuperusahaangasdiindonesiakasusptperusahaangasnegaraperserotbksbudistribusiwilayahi |