STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka

Ecotourism in recent years has been going rapidly growth within the tourism industry. Pramuka Island in the Thousand Island has an attraction with the coastal and underwater objects that can be use as an objects of ecotourism. With the wonderful coastal and coral reef, mangrove farming, cultivation...

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Main Authors: , Nurul Asna Kurniawati, , Drs. Ahmad Djamli, MBA.
Format: Thesis
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD
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author , Nurul Asna Kurniawati
, Drs. Ahmad Djamli, MBA.
author_facet , Nurul Asna Kurniawati
, Drs. Ahmad Djamli, MBA.
author_sort , Nurul Asna Kurniawati
collection UGM
description Ecotourism in recent years has been going rapidly growth within the tourism industry. Pramuka Island in the Thousand Island has an attraction with the coastal and underwater objects that can be use as an objects of ecotourism. With the wonderful coastal and coral reef, mangrove farming, cultivation of turtle and also near location to Jakarta will be potential to develop ecotourism. This paper aims to analyze internal factors by using functional analusis of the Sub Department Tourism and Culture as a management of the Thousand Island Ecotourism in Pramuka Island to determine role of government to develop ecotourism in Pramuka Island, and also using Marketing Mix Analisys to determine the marketing has been done in Pramuka Island so that it can be seen that there are weakenesses and streghts. While external factors analisys using PEST Analysis and Five Forces Analysis to identify opportunities and threats that faced by Pramuka Island. With analysis internal and external factors, can be conclude by SWOT Analysis to formulate strategy to develop ecotourism in Pramuka Island.
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spelling oai:generic.eprints.org:997512016-03-04T08:48:08Z https://repository.ugm.ac.id/99751/ STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka , Nurul Asna Kurniawati , Drs. Ahmad Djamli, MBA. ETD Ecotourism in recent years has been going rapidly growth within the tourism industry. Pramuka Island in the Thousand Island has an attraction with the coastal and underwater objects that can be use as an objects of ecotourism. With the wonderful coastal and coral reef, mangrove farming, cultivation of turtle and also near location to Jakarta will be potential to develop ecotourism. This paper aims to analyze internal factors by using functional analusis of the Sub Department Tourism and Culture as a management of the Thousand Island Ecotourism in Pramuka Island to determine role of government to develop ecotourism in Pramuka Island, and also using Marketing Mix Analisys to determine the marketing has been done in Pramuka Island so that it can be seen that there are weakenesses and streghts. While external factors analisys using PEST Analysis and Five Forces Analysis to identify opportunities and threats that faced by Pramuka Island. With analysis internal and external factors, can be conclude by SWOT Analysis to formulate strategy to develop ecotourism in Pramuka Island. [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , Nurul Asna Kurniawati and , Drs. Ahmad Djamli, MBA. (2012) STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55821
spellingShingle ETD
, Nurul Asna Kurniawati
, Drs. Ahmad Djamli, MBA.
STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka
title STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka
title_full STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka
title_fullStr STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka
title_full_unstemmed STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka
title_short STRATEGI PENGEMBANGAN EKOWISATA DI KEPULAUAN SERIBU Studi Kasus Pulau Pramuka
title_sort strategi pengembangan ekowisata di kepulauan seribu studi kasus pulau pramuka
topic ETD
work_keys_str_mv AT nurulasnakurniawati strategipengembanganekowisatadikepulauanseribustudikasuspulaupramuka
AT drsahmaddjamlimba strategipengembanganekowisatadikepulauanseribustudikasuspulaupramuka