Target costing: an approach to competitive advantage / Norlaila Abdullah
In the quest to meet competitive challenges in today's business landscape, managers often find various options of positioning company's strategy. Regardless of their choices, differentiated or not, managers need tools and approaches that serve as an avenue to becoming better off thann othe...
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2003
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Online Access: | https://ir.uitm.edu.my/id/eprint/13767/2/13767.pdf |