Success factors for M-Commerce usage in Klang Valley / Elia Hasimi

Mobile subscribers in Malaysia began to increase and grow rapidly. Even though the latest technology was bom as 3G had wide coverage in Malaysia, mobile commerce is still in infant stage. This study is undertaken (1) to identify the level of usage in M-Commerce services among the user, (2) to ide...

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Bibliographic Details
Main Author: Hasimi, Elia
Format: Thesis
Language:English
Published: 2006
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/1431/1/TB_ELIA%20HASIMI%20CS%2006_5%20P01.pdf
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author Hasimi, Elia
author_facet Hasimi, Elia
author_sort Hasimi, Elia
collection UITM
description Mobile subscribers in Malaysia began to increase and grow rapidly. Even though the latest technology was bom as 3G had wide coverage in Malaysia, mobile commerce is still in infant stage. This study is undertaken (1) to identify the level of usage in M-Commerce services among the user, (2) to identify the success factors of MCommerce usage in Klang Valley and (3) to determine the problems of MCommerce usage among the user. Mobile commerce survey has been answered by 150 respondents from a variety place and through email. The respondent was chosen randomly from the users within Klang Valley. Most of the respondents suggest minimum the m-commerce service price, wide coverage and more promotion regarding the m-commerce services. Factor analysis revealed four main success factors. The factors namely are user acceptance, the accessibility of m-commerce services, user looking for good price while using m-commerce services and the criteria of m-commerce that attract the users.
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spelling oai:ir.uitm.edu.my:14312019-04-05T07:33:18Z https://ir.uitm.edu.my/id/eprint/1431/ Success factors for M-Commerce usage in Klang Valley / Elia Hasimi Hasimi, Elia HF Commerce Electronic Computers. Computer Science Mobile subscribers in Malaysia began to increase and grow rapidly. Even though the latest technology was bom as 3G had wide coverage in Malaysia, mobile commerce is still in infant stage. This study is undertaken (1) to identify the level of usage in M-Commerce services among the user, (2) to identify the success factors of MCommerce usage in Klang Valley and (3) to determine the problems of MCommerce usage among the user. Mobile commerce survey has been answered by 150 respondents from a variety place and through email. The respondent was chosen randomly from the users within Klang Valley. Most of the respondents suggest minimum the m-commerce service price, wide coverage and more promotion regarding the m-commerce services. Factor analysis revealed four main success factors. The factors namely are user acceptance, the accessibility of m-commerce services, user looking for good price while using m-commerce services and the criteria of m-commerce that attract the users. 2006 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/1431/1/TB_ELIA%20HASIMI%20CS%2006_5%20P01.pdf Success factors for M-Commerce usage in Klang Valley / Elia Hasimi. (2006) Degree thesis, thesis, Universiti Teknologi MARA.
spellingShingle HF Commerce
Electronic Computers. Computer Science
Hasimi, Elia
Success factors for M-Commerce usage in Klang Valley / Elia Hasimi
title Success factors for M-Commerce usage in Klang Valley / Elia Hasimi
title_full Success factors for M-Commerce usage in Klang Valley / Elia Hasimi
title_fullStr Success factors for M-Commerce usage in Klang Valley / Elia Hasimi
title_full_unstemmed Success factors for M-Commerce usage in Klang Valley / Elia Hasimi
title_short Success factors for M-Commerce usage in Klang Valley / Elia Hasimi
title_sort success factors for m commerce usage in klang valley elia hasimi
topic HF Commerce
Electronic Computers. Computer Science
url https://ir.uitm.edu.my/id/eprint/1431/1/TB_ELIA%20HASIMI%20CS%2006_5%20P01.pdf
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