Entrepreneurs: Challenges and Expectations / Normah Ahmad
Entrepreneurs are important to the economic development of a nation. The survival, growth and development of entrepreneurs much depend on their ability to deal with the challenges and complexities of k economy. Among the challenges are their ability to spot opportunities and to develop their subsect...
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| Format: | Article |
| Language: | English |
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Universiti Teknologi MARA, Perlis
2005
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| Online Access: | https://ir.uitm.edu.my/id/eprint/14687/1/AJ_NORMAH%20AHMAD%20JI%2005.pdf |
| Summary: | Entrepreneurs are important to the economic development of a nation. The survival, growth and development of entrepreneurs much depend on their ability to deal with the challenges and complexities of k economy. Among the challenges are their ability to spot opportunities and to develop their subsector. Technological knowledge, organisational knowledge and marketing knowledge is a need to help the entrepreneurs face the challenges. Government
involvement and networking between small and large organisations also help respond to the competitive challenges and market opportunities. |
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