A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad
The economic downturn that stroked this region had shattered the banking industry in which led to the collapsing of many banks in Malaysia. From this situation it has inspired us to investigate several banks which has been chosen to the effect of the current situation. OCBC Bank was chosen as the ma...
| Main Authors: | , , |
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| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Business and Management
2001
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| Online Access: | https://ir.uitm.edu.my/id/eprint/16807/2/PPb_AZMI%20SULAIMAN%20BM%2001_5.pdf |
| _version_ | 1796900511441485824 |
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| author | Sulaiman, Azmi Ibrahim, Arafat Ahmad, Mohd Sophy |
| author_facet | Sulaiman, Azmi Ibrahim, Arafat Ahmad, Mohd Sophy |
| author_sort | Sulaiman, Azmi |
| collection | UITM |
| description | The economic downturn that stroked this region had shattered the banking industry in which led to the collapsing of many banks in Malaysia. From this situation it has inspired us to investigate several banks which has been chosen to the effect of the current situation. OCBC Bank was chosen as the main bank with it's competitors Malayan Banking Berhad and RHB Berhad in this study. The main question to be investigated is how OCBC maintain its competitiveness in the banking industry in Malaysia despites the current situation and several other factors internally and externally. How it's strategist reacted towards the strict regulations and rules imposed by Malaysian government. The question of it's surviving strategies to overcome the competition as a foreign banks among Malaysian anchor banks such as Malayan Banking Bhd. and RHB Bhd. |
| first_indexed | 2024-03-06T01:36:20Z |
| format | Student Project |
| id | oai:ir.uitm.edu.my:16807 |
| institution | Universiti Teknologi MARA |
| language | English |
| last_indexed | 2024-03-06T01:36:20Z |
| publishDate | 2001 |
| publisher | Faculty of Business and Management |
| record_format | dspace |
| spelling | oai:ir.uitm.edu.my:168072019-02-19T07:48:08Z https://ir.uitm.edu.my/id/eprint/16807/ A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad Sulaiman, Azmi Ibrahim, Arafat Ahmad, Mohd Sophy The economic downturn that stroked this region had shattered the banking industry in which led to the collapsing of many banks in Malaysia. From this situation it has inspired us to investigate several banks which has been chosen to the effect of the current situation. OCBC Bank was chosen as the main bank with it's competitors Malayan Banking Berhad and RHB Berhad in this study. The main question to be investigated is how OCBC maintain its competitiveness in the banking industry in Malaysia despites the current situation and several other factors internally and externally. How it's strategist reacted towards the strict regulations and rules imposed by Malaysian government. The question of it's surviving strategies to overcome the competition as a foreign banks among Malaysian anchor banks such as Malayan Banking Bhd. and RHB Bhd. Faculty of Business and Management 2001 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/16807/2/PPb_AZMI%20SULAIMAN%20BM%2001_5.pdf A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad. (2001) [Student Project] (Unpublished) |
| spellingShingle | Sulaiman, Azmi Ibrahim, Arafat Ahmad, Mohd Sophy A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad |
| title | A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad |
| title_full | A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad |
| title_fullStr | A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad |
| title_full_unstemmed | A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad |
| title_short | A case study analysis : Oversea-Chinese Banking Corporation Limited / Azmi Sulaiman, Arafat Ibrahim and Mohd Sophy Ahmad |
| title_sort | case study analysis oversea chinese banking corporation limited azmi sulaiman arafat ibrahim and mohd sophy ahmad |
| url | https://ir.uitm.edu.my/id/eprint/16807/2/PPb_AZMI%20SULAIMAN%20BM%2001_5.pdf |
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