The acceptance of consumers on anti-radiation products for smartphone towards purchase intention / Nurul Nazahatul Naimah Mohd Rais
The aim of this study is to identify the acceptance of consumers towards anti-radiation products for smartphone towards purchase intention. This research explores the relationship between perceived values, perceived risk, product knowledge, and products involvement on purchased intention towards ant...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/17294/2/PPb_NURUL%20NAZAHATUL%20NAIMAH%20MOHD%20RAIS%20BM%2017_5.pdf |