Green hotel ; customers awareness of environmental responsibility (ER) and their intention to purchase / Irina Mohd Akhir

Green hotel ; customers awareness of environmental responsibility (ER) and their intention to purchase / Irina Mohd Akhir

In this study it is examined on the Environmental Awareness in hospitality industry, looking into the level of awareness, the factors of awareness and the relationship towards the purchase intention. For this study context, it is concern towards the intention to patronize Green Hotels focusing on ma...

Szczegółowa specyfikacja

Opis bibliograficzny
1. autor:	Mohd Akhir, Irina
Format:	Praca dyplomowa
Język:	English
Wydane:	2013
Dostęp online:	https://ir.uitm.edu.my/id/eprint/17673/2/TM_IRINA%20MOHD%20AKHIR%20HM%2013_5.pdf

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