Factors that contribute to the intention to adopt websites as a marketing communication tool among SMEs in Kedah: a business perspective / Abd Rasyid Ramli, Nur Aizureen Anwar, Mohd Nasir Ayu... [et.al.]

Diversifications of marketing activities lately have a great influence on the success of a business. The existence of the Internet and World Wide Web has opened new chapter for companies to compete and thrive, especially SMEs. The Internet can make a very small company look larger than it is. The ph...

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Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Ramli, Abd Rasyid, Anwar, Nur Aizureen, Ayub, Mohd Nasir, Mansor, Kamarul Ariffin
Formáid: Research Reports
Teanga:English
Foilsithe / Cruthaithe: Research Management Institute 2010
Ábhair:
Rochtain ar líne:https://ir.uitm.edu.my/id/eprint/19049/1/LP_ABD%20RASYID%20RAMLI%20IRMI%20K%2010_5.pdf