Entertainment gratification, informative gratification, web irritation and self-efficacy as motivational factors to online shopping intention / Norol Hamiza Zamzuri ... [et al.]
The Internet technology and pervasive computing has provided consumers with privileges to shop online. In addition, the Industry 4.0 agenda has placed the business web and the social web as the ecosystem domains, which explains why online shopping is a norm today. While many studies have been conduc...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Accounting Research Institute (ARI), Universiti Teknologi MARA, Shah Alam
2018
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/30353/1/30353.pdf |
