A study on factors influencing the SERVQUAL (Service Quality) in Perbadanan Putrajaya / Nurul Hamizah Jaslee
SERVQUAL has five main dimensions to measure service quality: tangibles, reliability, responsiveness, assurance, and empathy (Zeithaml et al., 1990). Customers evaluate the quality of service by determining whether there is any gap between their expectations and perceptions. This research was aimed...
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| Format: | Student Project |
| Language: | English |
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2009
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| Online Access: | https://ir.uitm.edu.my/id/eprint/30437/1/30437.pdf |