The effect of trust, customer satisfaction and image on customers’ loyalty in Bank Islam Ipoh, Perak Darul Ridzuan / Nurul Huda Mohamad Jaffar

This research attempts to find the factors of customer loyalty and their relationships in Bank Islam Ipoh. In order to do this, a questionnaire is designed and validated, then based on the data which is gained from the sample of 80 respondents’ that volunteered to complete multiple self-administered...

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Bibliographic Details
Main Author: Mohamad Jaffar, Nurul Huda
Format: Student Project
Language:English
Published: 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/30444/1/30444.pdf