Determinants of intention to buy counterfeit product / Rabi’atuladawiyah Mohd Sharun
Determinants of intention to buy counterfeit product is a study about factors that affect counterfeit purchase intention. In the situation keep improving, counterfeit products are mushrooming in the market. In Malaysia, demands for counterfeit products are too high. We can see it in the night market...
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| Format: | Student Project |
| Language: | English |
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2014
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| Online Access: | https://ir.uitm.edu.my/id/eprint/30575/1/30575.pdf |