Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff
Grant can be define as an award of financial assistance in the form of money by the federal government to an eligible grantee with no expectation that the funds will be paid back. The term does not include technical assistance which provides services instead of money, or other assistance in the form...
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| Format: | Student Project |
| Language: | English |
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2010
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| Online Access: | https://ir.uitm.edu.my/id/eprint/31363/1/31363.pdf |
| _version_ | 1825737361270505472 |
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| author | Yusoff, Siti Rohimah |
| author_facet | Yusoff, Siti Rohimah |
| author_sort | Yusoff, Siti Rohimah |
| collection | UITM |
| description | Grant can be define as an award of financial assistance in the form of money by the federal government to an eligible grantee with no expectation that the funds will be paid back. The term does not include technical assistance which provides services instead of money, or other assistance in the form of revenue sharing, loans, loan guarantees, interest subsidies, insurance, or direct appropriations. Grant normally related to SME and Non SME Sectors as it help both sectors with financial assistant, business motivation, business encouragement, and much more. This paper empirically analysed the contribution on how this grant can help SME and Non-SME to the establishment of local brand name to international market, the amount that had been given to SME and Non-SME and also to know the difficulties facing by these companies in following the guidelines. The study will use secondary data gathered form many sources such as interview session, data from organization. This paper also will reveal what are the reasons by MATRADE in providing this grants and why it is given differently to both SME and Non-SME companies. |
| first_indexed | 2024-03-06T02:16:52Z |
| format | Student Project |
| id | oai:ir.uitm.edu.my:31363 |
| institution | Universiti Teknologi MARA |
| language | English |
| last_indexed | 2024-03-06T02:16:52Z |
| publishDate | 2010 |
| record_format | dspace |
| spelling | oai:ir.uitm.edu.my:313632020-09-07T03:36:16Z https://ir.uitm.edu.my/id/eprint/31363/ Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff Yusoff, Siti Rohimah International economic relations Export marketing. International marketing Market surveys. Including brand choice. Brand loyalty Grant can be define as an award of financial assistance in the form of money by the federal government to an eligible grantee with no expectation that the funds will be paid back. The term does not include technical assistance which provides services instead of money, or other assistance in the form of revenue sharing, loans, loan guarantees, interest subsidies, insurance, or direct appropriations. Grant normally related to SME and Non SME Sectors as it help both sectors with financial assistant, business motivation, business encouragement, and much more. This paper empirically analysed the contribution on how this grant can help SME and Non-SME to the establishment of local brand name to international market, the amount that had been given to SME and Non-SME and also to know the difficulties facing by these companies in following the guidelines. The study will use secondary data gathered form many sources such as interview session, data from organization. This paper also will reveal what are the reasons by MATRADE in providing this grants and why it is given differently to both SME and Non-SME companies. 2010 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/31363/1/31363.pdf Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff. (2010) [Student Project] <http://terminalib.uitm.edu.my/31363.pdf> (Unpublished) |
| spellingShingle | International economic relations Export marketing. International marketing Market surveys. Including brand choice. Brand loyalty Yusoff, Siti Rohimah Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff |
| title | Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff |
| title_full | Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff |
| title_fullStr | Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff |
| title_full_unstemmed | Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff |
| title_short | Contribution of incentives towards establishment of local brand name to international market / Siti Rohimah Yusoff |
| title_sort | contribution of incentives towards establishment of local brand name to international market siti rohimah yusoff |
| topic | International economic relations Export marketing. International marketing Market surveys. Including brand choice. Brand loyalty |
| url | https://ir.uitm.edu.my/id/eprint/31363/1/31363.pdf |
| work_keys_str_mv | AT yusoffsitirohimah contributionofincentivestowardsestablishmentoflocalbrandnametointernationalmarketsitirohimahyusoff |