Accessing behavioral intention to buy medical Takaful insurance among muslim visitors in Hospital Kepala Batas, Pulau Pinang / Nur Iylia Fatin Mohamad Rasul
Nowadays, people are encouraged to take insurance to protect them from unexpected tragedies such as death, losses and damages from financial loss. Hence, in this study, the main objective is to measure the intention of the customers to buy an insurance focusing on the Medical Takaful product. Beside...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2018
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| Online Access: | https://ir.uitm.edu.my/id/eprint/31739/1/PPb_NUR%20IYLIA%20FATIN%20MOHAMAD%20RASUL%20BM%20J%2018_5.pdf |