Determinants of industrial purchaser buying behavior between Mecomb Sime Darby and Instron customers / Zati Azlinda Mohd Azam and Nurhidayah Mohamad Yusof
The purpose of this research is to study the level of influences to industrial purchaser buying behavior among Mecomb SIme Darby and Instron Customers. The researcher also wants to identify which factor to be the most significant factor that influences buying behavior among the industrial purchaser...
Main Authors: | Mohd Azam, Zati Azlinda, Mohamad Yusof, Nurhidayah |
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Format: | Student Project |
Language: | English |
Published: |
2014
|
Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/31867/1/31867.pdf |
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