The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad

The emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competitio...

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Main Author: Saad, Nur Atika
Format: Student Project
Language:English
Published: 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/32455/1/32455.pdf
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author Saad, Nur Atika
author_facet Saad, Nur Atika
author_sort Saad, Nur Atika
collection UITM
description The emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competition, customer expectation for high quality services and rapidly changes of technology. The purpose of this study is to investigate major factors that are reflecting to customers’ selection toward Islamic banking. This study hopes to analyze and determine the customer selection, quality of product and services, availability of services, confidence in bank and knowledge about Islamic banking system. The analysis confirms the significant positive relationship of quality of services, availability of services, confident of bank and knowledge of Islamic banking social with customers’ selection toward Islamic bank. These factors are expected to have great role for influencing customer mind. In conclusion, customers can derive a better understanding of the activities that are undertaken by bank and how the way these activities are being deal with.
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spelling oai:ir.uitm.edu.my:324552020-10-30T04:48:12Z https://ir.uitm.edu.my/id/eprint/32455/ The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad Saad, Nur Atika Islam and economics Special classes of banks and financial institutions Finance, Islamic The emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competition, customer expectation for high quality services and rapidly changes of technology. The purpose of this study is to investigate major factors that are reflecting to customers’ selection toward Islamic banking. This study hopes to analyze and determine the customer selection, quality of product and services, availability of services, confidence in bank and knowledge about Islamic banking system. The analysis confirms the significant positive relationship of quality of services, availability of services, confident of bank and knowledge of Islamic banking social with customers’ selection toward Islamic bank. These factors are expected to have great role for influencing customer mind. In conclusion, customers can derive a better understanding of the activities that are undertaken by bank and how the way these activities are being deal with. 2011 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/32455/1/32455.pdf The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad. (2011) [Student Project] <http://terminalib.uitm.edu.my/32455.pdf> (Unpublished)
spellingShingle Islam and economics
Special classes of banks and financial institutions
Finance, Islamic
Saad, Nur Atika
The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad
title The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad
title_full The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad
title_fullStr The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad
title_full_unstemmed The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad
title_short The factor that influences selection of Islamic banking among Non-Muslim in Melaka / Nur Atika Saad
title_sort factor that influences selection of islamic banking among non muslim in melaka nur atika saad
topic Islam and economics
Special classes of banks and financial institutions
Finance, Islamic
url https://ir.uitm.edu.my/id/eprint/32455/1/32455.pdf
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