Linking ‘Halal’ friendly hotel attributes and customer satisfaction : the islamic tourism sector / Lennora Putit ... [et al.]
An increasing demand for Islamic tourism has driven the concept of a ‘Halal’ (or permissible) friendly hotel into another level of business insight within the consumers’ travel market. The concept via its unique value proposition has rapidly become very attractive not only to Muslim tourists, but al...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Teknologi Mara Selangor
2016
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/32804/1/32804.pdf |