Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin & Nurtisha Shaari
This undergraduate project gives a student knowledge and experience about the research process that very crucial for student to graduated and also for further study. The purpose o f this research was to study the element that customer mostly give comment, feedback and review on online travel agent t...
Main Authors: | , |
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Format: | Student Project |
Language: | English |
Published: |
2017
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/33045/1/PPb_NUR%20ARINA%20ZAINAL%20ABIDIN%20HM%20T%2018_5.pdf |
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author | Zainal Abidin, Nur Arina Shaari, Nurtisha |
author_facet | Zainal Abidin, Nur Arina Shaari, Nurtisha |
author_sort | Zainal Abidin, Nur Arina |
collection | UITM |
description | This undergraduate project gives a student knowledge and experience about the research process that very crucial for student to graduated and also for further study. The purpose o f this research was to study the element that customer mostly give comment, feedback and review on online travel agent toward Thistle Port Dickson Resort. Based on January 2017 until December 2017 from online travel agent data, the researchers analyse about 548 review that usable. Collected data from the online travel agent review processed by computer program in term o f frequency distribution and percentage that used by researchers. The result showed that customer express their experience and feeling in this online travel agent either positive feedback or negative feedback about the value they get. This result can be used by this resort or other hotel to take an improvement for any negative feedback or other hotel can also implement for any positive feedback get from customer to make their customer satisfaction and loyalty. |
first_indexed | 2024-03-06T02:21:57Z |
format | Student Project |
id | oai:ir.uitm.edu.my:33045 |
institution | Universiti Teknologi MARA |
language | English |
last_indexed | 2024-03-06T02:21:57Z |
publishDate | 2017 |
record_format | dspace |
spelling | oai:ir.uitm.edu.my:330452020-07-29T09:18:13Z https://ir.uitm.edu.my/id/eprint/33045/ Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin & Nurtisha Shaari Zainal Abidin, Nur Arina Shaari, Nurtisha Small and medium-sized business. History Food industry and trade. Halal food industry. Certification This undergraduate project gives a student knowledge and experience about the research process that very crucial for student to graduated and also for further study. The purpose o f this research was to study the element that customer mostly give comment, feedback and review on online travel agent toward Thistle Port Dickson Resort. Based on January 2017 until December 2017 from online travel agent data, the researchers analyse about 548 review that usable. Collected data from the online travel agent review processed by computer program in term o f frequency distribution and percentage that used by researchers. The result showed that customer express their experience and feeling in this online travel agent either positive feedback or negative feedback about the value they get. This result can be used by this resort or other hotel to take an improvement for any negative feedback or other hotel can also implement for any positive feedback get from customer to make their customer satisfaction and loyalty. 2017 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/33045/1/PPb_NUR%20ARINA%20ZAINAL%20ABIDIN%20HM%20T%2018_5.pdf Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin & Nurtisha Shaari. (2017) [Student Project] (Unpublished) |
spellingShingle | Small and medium-sized business. History Food industry and trade. Halal food industry. Certification Zainal Abidin, Nur Arina Shaari, Nurtisha Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin & Nurtisha Shaari |
title | Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin &
Nurtisha Shaari |
title_full | Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin &
Nurtisha Shaari |
title_fullStr | Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin &
Nurtisha Shaari |
title_full_unstemmed | Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin &
Nurtisha Shaari |
title_short | Preferred online travel agent: a case of customer reviewed in Thistle Port Dickson Resort/ Nur Arina Zainal Abidin &
Nurtisha Shaari |
title_sort | preferred online travel agent a case of customer reviewed in thistle port dickson resort nur arina zainal abidin nurtisha shaari |
topic | Small and medium-sized business. History Food industry and trade. Halal food industry. Certification |
url | https://ir.uitm.edu.my/id/eprint/33045/1/PPb_NUR%20ARINA%20ZAINAL%20ABIDIN%20HM%20T%2018_5.pdf |
work_keys_str_mv | AT zainalabidinnurarina preferredonlinetravelagentacaseofcustomerreviewedinthistleportdicksonresortnurarinazainalabidinnurtishashaari AT shaarinurtisha preferredonlinetravelagentacaseofcustomerreviewedinthistleportdicksonresortnurarinazainalabidinnurtishashaari |