Consumers’ response on local food franchise facebook advertising / Muhamad Kamarul Zaman Mohd Ariffin
In this digital era, social media is one of the most important tool in marketing to any business as it is widely used by both potential customer and organization in engaging a positive relationship with each other. In Malaysia, the trend of using social media as a marketing medium are being practice...
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
2018
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/33695/1/33695.pdf |