Bridging realities into organizations through innovation and productivity: exploring the intersection of artificial intelligence, internet of things, and big data analytics in the metaverse environment using a multi-method approach

This study investigates how organizations may increase innovation and productivity through the Metaverse environment efficacy (MVEE), Artificial intelligence usage (AIU), Internet of Things usage (IoTU), and Big Data Analytics usage (BDAU). The study gathers responses from the gaming, information te...

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Bibliographic Details
Main Authors: Samadhiya, Ashutosh, Agrawal, Rohit, Kumar, Anil, Luthra, Sunil
Format: Article
Language:English
Published: Elsevier 2024
Subjects:
Online Access:https://repository.londonmet.ac.uk/9529/3/Revised%20Manuscript%20-%20Accepted%20%281%29.pdf

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