Multi-product firms at home and away: Cost- versus quality-based competence.
We develop a new model of multi-product firms which invest to improve both the quality of their individual products and of their brand. Because of flexible manufacturing, products closer to firms’ core competence have lower costs, so they produce more of them, and also have higher incentives to inv...
Hoofdauteurs: | , , , |
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Formaat: | Working paper |
Taal: | English |
Gepubliceerd in: |
Department of Economics (University of Oxford)
2010
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Multi-product firms at home and away: Cost- versus quality-based competence
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Multi-product firms at home and away: cost- versus quality-based competence
Gepubliceerd in 2010
Working paper