Recognizing Desirability: Is Goal Comparison Necessary?
Moors and colleagues' clever studies demonstrate that goal-relevant stimuli can produce rapid, unintentional affective priming, but not necessarily that primes are compared with goal representations following onset. Instead, prior attunements based on changing concerns may prespecify reward val...
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Format: | Journal article |
Language: | English |
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SAGE Publications
2010
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