Designing celebrity‐endorsed behavioral interventions in conservation

The use of celebrity endorsement in environmental conservation interventions aiming to influence human behavior has increased in recent decades. Although good practice in designing, implementing, and evaluating behavioral interventions is outlined in recent publications, guidance on developing conse...

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Bibliographic Details
Main Authors: Olmedo, A, Veríssimo, D, Challender, DWS, Dao, HTT, Rubino, EC, Milner‐Gulland, EJ
Format: Journal article
Language:English
Published: Wiley 2024