A dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity

Cooperation is a fundamental human trait but our understanding of how it functions remains incomplete. Indirect reciprocity is a particular case in point, where one-shot donations are made to unrelated beneficiaries without any guarantee of payback. Existing insights are largely from two independent...

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Main Authors: Whitaker, R, Colombo, G, Allen, S, Dunbar, R
Format: Journal article
Language:English
Published: Nature Publishing Group 2016
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author Whitaker, R
Colombo, G
Allen, S
Dunbar, R
author_facet Whitaker, R
Colombo, G
Allen, S
Dunbar, R
author_sort Whitaker, R
collection OXFORD
description Cooperation is a fundamental human trait but our understanding of how it functions remains incomplete. Indirect reciprocity is a particular case in point, where one-shot donations are made to unrelated beneficiaries without any guarantee of payback. Existing insights are largely from two independent perspectives: i) individual-level cognitive behaviour in decision making, and ii) identification of conditions that favour evolution of cooperation. We identify a fundamental connection between these two areas by examining social comparison as a means through which indirect reciprocity can evolve. Social comparison is well established as an inherent human disposition through which humans navigate the social world by self-referential evaluation of others. Donating to those that are at least as reputable as oneself emerges as a dominant heuristic, which represents aspirational homophily. This heuristic is found to be implicitly present in the current knowledge of conditions that favour indirect reciprocity. The effective social norms for updating reputation are also observed to support this heuristic. We hypothesise that the cognitive challenge associated with social comparison has contributed to cerebral expansion and the disproportionate human brain size, consistent with the social complexity hypothesis. The findings have relevance for the evolution of autonomous systems that are characterised by one-shot interactions.
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spelling oxford-uuid:56b69577-8784-48cc-8719-ebdb63d81bee2022-03-26T16:52:04ZA dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocityJournal articlehttp://purl.org/coar/resource_type/c_dcae04bcuuid:56b69577-8784-48cc-8719-ebdb63d81beeEnglishSymplectic Elements at OxfordNature Publishing Group2016Whitaker, RColombo, GAllen, SDunbar, RCooperation is a fundamental human trait but our understanding of how it functions remains incomplete. Indirect reciprocity is a particular case in point, where one-shot donations are made to unrelated beneficiaries without any guarantee of payback. Existing insights are largely from two independent perspectives: i) individual-level cognitive behaviour in decision making, and ii) identification of conditions that favour evolution of cooperation. We identify a fundamental connection between these two areas by examining social comparison as a means through which indirect reciprocity can evolve. Social comparison is well established as an inherent human disposition through which humans navigate the social world by self-referential evaluation of others. Donating to those that are at least as reputable as oneself emerges as a dominant heuristic, which represents aspirational homophily. This heuristic is found to be implicitly present in the current knowledge of conditions that favour indirect reciprocity. The effective social norms for updating reputation are also observed to support this heuristic. We hypothesise that the cognitive challenge associated with social comparison has contributed to cerebral expansion and the disproportionate human brain size, consistent with the social complexity hypothesis. The findings have relevance for the evolution of autonomous systems that are characterised by one-shot interactions.
spellingShingle Whitaker, R
Colombo, G
Allen, S
Dunbar, R
A dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity
title A dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity
title_full A dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity
title_fullStr A dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity
title_full_unstemmed A dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity
title_short A dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity
title_sort dominant social comparison heuristic unites alternative mechanisms for the evolution of indirect reciprocity
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