Das faktorielle Survey. Methodische Grundsätze, Anwendungen und Perspektiven einer innovativen Methode für die Kommunikationswissenschaft
The factorial survey, also referred to as vignette analysis, is used very rarely in Communication Studies. This paper gives a brief historical review of the factorial survey, then outlining the fundamental principles, including aspects of vignette creation, allocation and dimension design, as well a...
| Main Authors: | , , , |
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| Format: | Journal article |
| Published: |
Nomos Verlagsgeseschaft
2017
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