Recruiting Opinion Leaders for the United Kingdom ASSIST Programme

Addictive behaviors with detrimental outcomes can quickly become embedded in daily life. It therefore remains a priority to prevent or modify these health behaviors early in the life course. Diffusion theory suggests that community norms are shaped by credible and influential “opinion leaders” who m...

وصف كامل

التفاصيل البيبلوغرافية
المؤلفون الرئيسيون: Holliday, J, Audrey, S, Campbell, R, Moore, L
مؤلفون آخرون: Nussbaum, J
التنسيق: Book section
منشور في: Oxford University Press 2017