Designing celebrity-endorsed behavioral interventions in conservation
The use of celebrity endorsement in environmental conservation interventions aiming to influence human behavior has increased in recent decades. Although good practice in designing, implementing, and evaluating behavioral interventions is outlined in recent publications, guidance on developing conse...
Main Authors: | Olmedo, A, Verissimo, D, Challender, D, Dao, HTT, Rubino, E, Milner-Gulland, EJ |
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Format: | Journal article |
Language: | English |
Published: |
Wiley
2024
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