Thanassoulis, J., & Gill, D. (2010). The optimal marketing mix of posted prices, discounts and bargaining. University of Oxford.
Lua i Stíl Chicago (17ú heag.)Thanassoulis, J., agus D. Gill. The Optimal Marketing Mix of Posted Prices, Discounts and Bargaining. University of Oxford, 2010.
Lua MLA (9ú heag.)Thanassoulis, J., agus D. Gill. The Optimal Marketing Mix of Posted Prices, Discounts and Bargaining. University of Oxford, 2010.
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