On the Computational Complexity of Consumer Decision Rules.

On the Computational Complexity of Consumer Decision Rules.

A consumer entering a new bookstore can face more than 250,000 alternatives. The efficiency of compensatory and noncompensatory decision rules for finding a preferred item depends on the efficiency of their associated information operators. At best, item-by-item information operators lead to linear...

Ausführliche Beschreibung

Bibliographische Detailangaben
Hauptverfasser: Norman, A, Ahmed, A, Chou, J, Dalal, A, Fortson, K, Jindal, C, Kurz, C, Lee, H, Payne, J, Rando, R, Sheppard, K, Sublett, E, Sussman, J, White, I
Format: Journal article
Sprache:English
Veröffentlicht: Springer 2004

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