Hacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, India

<p>This paper investigates the use of digital impersonations on Facebook and WhatsApp among young people in Ghaziabad, India. It conceptualises these borrowed identities as “avatars” that allow people to use digital media without claiming authorship. This paper shows how people seamlessly oper...

Full description

Bibliographic Details
Main Author: Awal, A
Format: Journal article
Language:English
Published: University of Chicago Press 2025
_version_ 1826317728631226368
author Awal, A
author_facet Awal, A
author_sort Awal, A
collection OXFORD
description <p>This paper investigates the use of digital impersonations on Facebook and WhatsApp among young people in Ghaziabad, India. It conceptualises these borrowed identities as “avatars” that allow people to use digital media without claiming authorship. This paper shows how people seamlessly operate multiple digital IDs—their own, their siblings’, parents’, and girlfriends’—masking behind the IDs of their kin and friends by hacking into their accounts or ghost-writing chats with them. These forms of social media use go beyond self-presentation, and digital identity formation to show how people misidentify themselves to excavate the feelings and thoughts of intimate others. Such discoveries enable them to register and calibrate their own responses to their intimates’ lives at a time of immense anxiety about growing estrangements from families. The paper shows how digital impersonations help people overcome the anxieties of doubleness and loss sparked by social media.</p>
first_indexed 2025-03-11T16:58:31Z
format Journal article
id oxford-uuid:bea63dc3-dd76-4b59-83f2-fd735b6128f9
institution University of Oxford
language English
last_indexed 2025-03-11T16:58:31Z
publishDate 2025
publisher University of Chicago Press
record_format dspace
spelling oxford-uuid:bea63dc3-dd76-4b59-83f2-fd735b6128f92025-02-28T10:59:17ZHacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, IndiaJournal articlehttp://purl.org/coar/resource_type/c_dcae04bcuuid:bea63dc3-dd76-4b59-83f2-fd735b6128f9EnglishSymplectic ElementsUniversity of Chicago Press2025Awal, A<p>This paper investigates the use of digital impersonations on Facebook and WhatsApp among young people in Ghaziabad, India. It conceptualises these borrowed identities as “avatars” that allow people to use digital media without claiming authorship. This paper shows how people seamlessly operate multiple digital IDs—their own, their siblings’, parents’, and girlfriends’—masking behind the IDs of their kin and friends by hacking into their accounts or ghost-writing chats with them. These forms of social media use go beyond self-presentation, and digital identity formation to show how people misidentify themselves to excavate the feelings and thoughts of intimate others. Such discoveries enable them to register and calibrate their own responses to their intimates’ lives at a time of immense anxiety about growing estrangements from families. The paper shows how digital impersonations help people overcome the anxieties of doubleness and loss sparked by social media.</p>
spellingShingle Awal, A
Hacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, India
title Hacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, India
title_full Hacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, India
title_fullStr Hacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, India
title_full_unstemmed Hacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, India
title_short Hacking, ghost-writing, and speaking as avatars of others on social media in Ghaziabad, India
title_sort hacking ghost writing and speaking as avatars of others on social media in ghaziabad india
work_keys_str_mv AT awala hackingghostwritingandspeakingasavatarsofothersonsocialmediainghaziabadindia