Trade Marks and Performance in UK Firms: Evidence of Schumpeterian Competition through Innovation.
This paper uses a novel data set of the trade mark activity of UK manufacturing and service sector firms to investigate whether applications for trade marks are suggestive of product innovation, improving the profitability and productivity of firms. Data on both trade (and service) marks sought via...
Asıl Yazarlar: | Greenhalgh, C, Rogers, M |
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Materyal Türü: | Working paper |
Dil: | English |
Baskı/Yayın Bilgisi: |
Department of Economics (University of Oxford)
2007
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