Pressure and organisational change in the digital age
<p>News media organisations need to strategically adapt to environmental change in order to remain successful in the digital age. This study compares strategy transformations of three major Swiss with two successfully innovating UK legacy news organisations over the past decade. Analysis is ba...
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| フォーマット: | Working paper |
| 言語: | English |
| 出版事項: |
Reuters Institute for the Study of Journalism
2015
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| 主題: |
| 要約: | <p>News media organisations need to strategically adapt to environmental change in order to remain successful in the digital age. This study compares strategy transformations of three major Swiss with two successfully innovating UK legacy news organisations over the past decade. Analysis is based on longitudinal qualitative and quantitative content analysis of the organisations' annual reports.</p> |
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